Wednesday, December 28, 2005

How To Create Powerful Offers That Drive Your Sales Ttrough the Roof

By Yanik Silver

==================================================

What does a mafia boss know about marketing?

Lots. Read on to find out...

Do you remember in the movie "The Godfather" when Don
Corleone says, "I’m gonna make him an offer he can’t
refuse"?

And it’s this simple concept that’s the backbone of any
successful sales proposition you make. (However if I were
you, I’d probably leave out the threats of violence in your
sales piece.)

From now on, your job is to create such powerful offers
that anyone reading it would say to themselves, "My
goodness, I’d have to be a complete idiot not to take them
up on this deal!"

And creating a powerful offer like this is easier than you
think.

Let me share with you one of the most compelling offers
I’ve seen. It took a dying hotel on the wrong side of the
Vegas 'strip', where you had to watch your wallet at every
turn, and transformed it into a super moneymaker.

This is from a very successful ad that used to run for Bob
Stupak's Vegas World hotel. Listen to this deal and see if
you wouldn't act on this even if you were just an
occasional gambler:

"Act now, to receive a virtually free Las Vegas vacation.
For $198 per person or $396 per couple I will:

1) Put you up in a luxurious mini suite in an exciting Las
Vegas hotel right on the famous strip.

2) I will give you free tickets to a show with name
entertainers.

3) I will put a chilled bottle of champagne in your room
for free.

4) I'll let you drink as much as want for free, whether
you're at the gaming tables, playing slots or in one of the
lounges.

5) I'll hand you $1,000 of my money to gamble with for
free.

6) I'll let you keep all your winnings.

7) I'll guarantee you'll win a color TV, VCR or a faux
diamond ring.

Obviously I'm not going to give this incredible deal to
everybody in the whole world. There can only be (small
number) of these vacation packages available. First come,
first served."

If that's not an irresistible offer, I don't know what is.
The closer you can get to something like this, the more
customers you’ll have falling all over themselves to give
you their money.

Does this give you a few ideas?

========================
Using The Bonus Pile On
========================

Vegas World’s offer uses a concept I call "Bonus Pile On".
And the way it works is to keep piling on bonus after bonus
until finally you have to say "no mas" and whip out your
charge card.

It was the same thing with the famous Ginsu knife
commercials a few years back. They used this technique
perfectly to sell millions of dollars of cutlery. The
announcer would say "And if you act now you’ll also
get..." and then about 15 different knives and kitchen
gadgets would pop up on the screen.

It made you think about how much value you were getting for
such a little price. That’s the power of the "bonus pile
on".

So what’s the best way to start using this in your
business? Well, one of the best ways I know is using paper
and ink. You can give away a series of valuable reports
with any purchase. What’s more, you could even make this
information available as a download from your website so
you’d have zero distribution cost.

Or you could make deals with other businesses where they’d
let you give away a product or service from them to your
customers. If you really use your imagination here you’ll
come up with lots of ways to create a "bonus pile on".

===============================
Make Prospects Take Action Now!
===============================

There’s no doubt about it - deep down, everyone of us is a
lazy procrastinator. That’s why you need some kind of
deadline or scarcity factor to make prospects take action
now. If your prospects believe an offer is going to be
around forever, there’s no reason to take action.

That’s the reason deadlines work so well. In one of my
businesses, I’ll stamp a red deadline on the order form for
the last day prospects get over $2,000.00 in free bonuses.
And believe me, it’s not unusual to get people ordering
right on the very last day of the deadline just because of
this stamp.

=======================
100% No-Risk Guarantee
=======================

Finally, the last component of a powerful offer is to make
your deal as risk-free as possible. Nobody wants to make a
mistake and be stuck with something that doesn’t deliver as
promised. That’s why you should make every effort to lift
the risk from the prospect and place it squarely on your
shoulders. Make a bold guarantee and make it for as long as
possible. If you have a quality product, you shouldn’t
worry because most often return rates will drop the longer
you extend guarantees for.

Another strategy to try is offering a 30-day "hold-your-
check or charge slip" trial. That means people will send
you checks postdated 30 days out or you won’t charge their
credit cards for 30 days. Joe Karbo used this to sell tens
of thousands of copies of his book "The Lazy Man’s Ways to
Riches".

Now you have all the keys to creating your own irresistible
offer and watching your sales soar. Just keep adding value
and more bonuses until you come up with an offer than makes
your prospect feel guilty for not ordering.


(c) Surefire Marketing, Inc.

==========================================================
Yanik Silver is recognized as the leading expert on
creating automatic, moneymaking websites...and he still
doesn't know how to put up a website.

He is the author, co-author or creator of several best-
selling online marketing books and tools, including his
newest resource for online copywriting -
http:www.ultimatecopywritingworkshop.com/?42559
==========================================================

Sunday, December 18, 2005

The Top Seven Mistakes ebook Authors Make

-By Jim Edwards and David Garfinkel

© Jim Edwards and David Garfinkel
-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-

eBooks are the hottest thing going on the Web right now!

Authors with the entrepreneurial instinct are making
anywhere from a few hundred to tens of thousands of dollars
per month - that's right, per month - by selling ebooks
online.

Why are some authors doing so much better than others?
We've discovered seven key mistakes that most ebook authors
make (and in doing so, hold themselves back from major
success):

1. They don't write to a specific, target audience.

The biggest mistake most ebook authors make is they don't
clearly define, identify and visualize who they are selling
their ebook to. On the Web, to be successful, you must
write to a specific group of people who have specific
interests.

Make sure that you know exactly who is going to buy your
ebook, and where you can find them online.


2. They don't automate as many of their business activities
as possible.

Selling ebooks, though it is highly profitable, is not a
business where you make hundreds of dollars per sale.

Automate everything you can - credit card processing, ebook
delivery, as much technical support as possible. If you
can't automate a function, delegate it to someone else.


3. They don't have a compelling title for their ebook.

Use words that convey the benefit of what's in the ebook, as
well as words your audience is familiar with.

A bad title for an ebook: "Online Marketing for Newbies."
A good title for the same ebook: "97 Ways to Promote Your
Website - No Experience Required."


4. They try to cover too much ground.

Many ebook authors convey a lot of information but don't
cover anything in-depth. As a result, they never fully
explain anything in enough detail to provide any useful
value to their readers.

This is a very bad mistake to make, especially when it
comes to how-to ebooks, which happen to be the best type to
write.


5. They are not proactive in their marketing.

It would be nice if marketing for your ebook simply happened
on its own - but it doesn't. You have to do it yourself.

After you've promoted your ebook to the people on your own
mailing list (if you have one), then you have to contact
other Website owners and persuade them to be your
affiliates. You should do this continually.


6. They don't differentiate their ebook from its
competitors.

When you choose your topic, even if there are a hundred
other ebooks out there on same general subject, choose an
angle for yours that will make it easy for yours to be
distinguished from the others.

For example, right now job-hunting ebooks are very popular.
There are dozens that are big sellers. "Secrets of Breaking
Into Pharmaceutical Sales" has a very specific title that
sets it apart from the competition, and is aimed at a
clearly identified target audience. Incidentally, it's
selling very well itself.


7. They write ebooks that nobody will pay for.

Many ebook authors write about information that either
people can get for free, or that people are not actually
interested in enough to pay for the information.

Before you invest weeks or months into the writing of your
ebook, invest a little time investigating whether other
ebooks in the same subject area are selling on the Web.

So, there you have it - the seven big mistakes to avoid.
Remember, the opportunities are plentiful - and huge - right
now for anyone who wants to become a best-selling ebook
author. Simply use common sense, follow our advice, and let
your literary career flourish!

===============
Jim Edwards and David Garfinkel are co-authors of "eBook
Secrets Exposed: How to Make Massive Amounts of Money in
Record Time With Your Own eBook (whether you wrote it or
not!)," the authoritative guide to publishing and marketing
ebooks on the Web.

Guerrilla Marketing author Jay Conrad Levinson says, "If
there ever was a 'must-read' for this century, it's this
book." For more information
Click=> >http://hop.clickbank.net/?richidiot/ebksecrets

Wednesday, December 14, 2005

The Human Side of Ad Tracking:How to Use Emails to Connect With Your Customers and Find Out Why They Really Bought

Do you know why people buy from you?

What part of your offer put them over the edge? Let's face it, you worked for a long time on your sales copy. You created bonuses, designed a guarantee, sweated over the benefits and how to communicate them. But which of those factors really connect with the buyers? What actually motivated the purchase?

If you knew, you could pump up the benefits and the parts of your offer that really drive sales. But how can you tell?

Actually, it's very easy. You just ask.

I do it every day and it takes me virtually no time or effort to get unbelievable information. How?

I add a simple email to my autoresponder series immediately after a customer purchases.

Here's what mine says:

Sample Email Request
====================================
Hi {firstname},

It's Jeff here, from CBmall.

I'm doing a bit of market research.

Can you tell me how you found out about CBmall? Was it a
Newsletter? Ad? Search engine? Do you remember who
referred you?

Or perhaps you were reading the 10 Powerful Ways CBmall
Makes You Money?

And what specifically made you decide to make the
investment? What was the benefit that put you over the
edge and turned you into a buyer?

This is important, because soon you will be sending traffic
to the mall and this may help the CBmall sales information
get better. Which will help you make more money!

Please just reply to this email with the answers.

Thanks so much for your help,

Jeff Mulligan
CBmall.com
====================================


Every day these emails go out and every day I get valuable information. To me, finding out why people buy is more important than why they don't. (although I try to find that out, too) That's because there are so many reasons a person may not buy, many of which are beyond my control.

But knowing what turns on buyers is a huge benefit to me as I fine tune the copy. For example, here are some of the comments I get:

**** The Results Provide Great Customer Insight ****

"I read all the info and I liked the fact that I did not have to create a web site and a bunch of other stuff. I am new to internet marketing as well as being technically illiterate but I figure I can follow instructions for the most part and you offer the support I will need."

"Personalized autoresponder and newsletter."

"Reason: The eBook, 10 Powerful Ways CBmall Makes You Money, made good marketing sense... Also the products on ClickBank - CBmall are terrific and good sellers...."

"I found your ad at clickbank.com"

"I first heard of CBmall from your newsletter which I subscribed to in December but was not convinced. My next step was to get the 10 Powerful Ways CBmall makes you money. This made things much clearer. The number of products available is impressive. The targeted traffic that is shared amongst owners is a useful bonus. The guarantee means no risk, which is essential as I am on a small pension."


**** What You Can Learn ****

OK let's look at this small sample to see what I can learn from it.

* My ad on the ClickBank web site is working - keep it going.

* I have a lot of beginners who don't have a web site of their own. I should continue to highlight this feature.

* People like the fact that there is a built-in autoresponder that puts their affiliate links on all the messages that go out. It means they get multiple chances to sell. Perhaps I should promote this more.

* My eBook and eCourse, 10 Powerful Ways CBmall Makes You Money, is working.

* Look at the last message. This is evidence of how important follow-up is. This person waited 3 months before she felt comfortable ordering.

* My guarantee is very important.

While I can only show you a small sample here, there are many more that echo these thoughts. Put them together in your head and you can see clear trends about what features come up most frequently. For me, ease of use, the ClickBank affiliation and the personalized autoresponders are the most common reasons people buy. I have adjusted the sales copy to highlight these features.

What will you find out?

Note for ClickBank affiliates: If you use ClickBank, you know that you get the email address of your customers. You can use that to send a quick email requesting this information.

A word about timing: I have found that this works really well if you send the email out immediately after the purchase. Mine goes out at the same time the thank you email goes out. This way, the reasons are still fresh in the customer's mind, and they are in a very cooperative mood - often quite excited from their purchase and anxious to do anything to help.

How to reply: I set up a simple macro so that I can just hit reply, activate the macro, and hit send. It just takes a few seconds. Mine just says:

"Thank you for helping out with your input. I really appreciate it. I look forward to helping you make extra money with your new CBmall."

That's all you need, but you should be sure to acknowledge their answers with a reply.

**** How This Helps Your Affiliate Program ****

Here's another great fringe benefit of this tactic. Often customers will specifically mention the newsletter they were reading or the web site they were visiting that first told them about CBmall.

When they do, I will frequently copy the email and send it to that newsletter or web site owner. Since these people are my affiliates, it's a great way to show them how their CBmall promotions are working. It also shows them I am paying attention to their business.

Remember that "mind share" is important in keeping your affiliates active and promoting your products. I've garnered considerable good will through these quick little messages.

**** Summary ****

In summary, while ad tracking is vital to learn WHERE your business is coming from, an autoresponder message to find out WHY you got your business is often just as valuable. Implement this simple tactic and give yourself a better understanding of what is working for you. Use that knowledge to fine tune your site for maximum conversions.

Resource Box:
Jeff Mulligan has an MBA and 20+ years of marketing experience as an ad agency Senior VP and VP Marketing for two software companies. Jeff owns CBmall, a site that provides 15 different ways for ClickBank affiliates to earn income on 1,997 ClickBank InfoProducts.
http://www.cbmall.com/?storefront=richidiot

Who's Your Guru?

The other day I was talking to a guy at the health club I just joined. (Never had time when I was working for someone else.) We started talking about our personal trainers. If you aren't familiar with the term, these are fitness experts who are educated to design work-out routines based on an individuals strengths, needs and goals.

Anyway, Rick said something that struck me right between the eyes. "I got so confused reading all the books and fitness magazines. Everyone has a different opinion of what works the best. I finally figured if I was going to work out, I might as well pick one expert, listen to them and follow their program."

Later, as I was driving my sore body home, I thought about how appropriate Rick's comment was to Internet Marketing. Everyone's an expert. (Even people who have yet to sell their first eBook.) And there are a million programs, books, secrets, techniques and tactics that will work for you.

The problem is, you can easily fall into what my favorite business school professor called, "Analysis Paralysis". That's where a lot of people are stuck. They keep reading, and it gets in the way of actually doing something.

***** I was guilty *****

I was guilty of this, too. I must have bought several hundred dollars worth of books and courses before I found what worked for me.

Fortunately, the expert I decided to follow was, in hindsight, an excellent choice. And by following his advice and listening to his ideas, I have built up a couple of successful income streams.

My point isn't that my "guru" is the right one for everyone. The point is to pick one or maybe a couple of people you really respect, and model them. Of course, make sure they are actually successful in their own businesses first. But when you find someone you respect and whose style you like, listen to their advice and follow what they recommend in their writings.

***** Save Your Brain *****

Following this strategy can save lots of brain cells that you would spend switching strategies and tactics. It avoids confusion and gives you a good point of reference from which to work.

You don't have to keep reading and searching for the latest eBooks. Assume your guru knows the latest tactics and will advise you of how well they work.

I'm not saying you never look at another eBook or eZine again, it's just that you have one primary star you follow, it's that much easier to find your way.

Resource Box: Jeff Mulligan has an MBA and 20+ years of marketing experience as an ad agency Senior VP and VP Marketing for two software companies. Jeff owns CBmall, a site that provides 15 different ways for ClickBank affiliates to earn income on 1,997 ClickBank InfoProducts.
http://www.cbmall.com/?storefront=richidiot

Tuesday, December 13, 2005

Increase Sales By Flying Under Your Prospects''Radar Defenses"

- by Jim Edwards

(c) Jim Edwards - All Rights reserved
http://www.thenetreporter.com
=====================================

How do you persuade someone to do what you want them to do?

A whole world of marketing exists around us trying to do
that every minute of the day. Do you even notice it anymore
or, like your prospects, have you subconsciously set up a
system of "radar defenses" against the daily bombardment of
marketing messages?

Take a minute and count up the advertising methods which
fight for your attention (and money) every day. Just the
basic list includes:

· Yellow page ads

· Newspaper and magazine ads

· Postcards, catalogs, and direct mail circulars in your
"snail mail" box

· Radio pitches interrupting the flow of your favorite songs

· TV ads - about 20 minutes worth per hour now

· Hundreds of storefronts, "mega" malls, and strip malls

· Highway billboards by the thousands

· Circulars hung on your doorknob

· Illegal signs on stop signs and telephone poles

· Legitimate email messages

· Spam email or UCE (unsolicited commercial email)

Just these 11 sources can overwhelm your brain with
marketing messages. Like trapped rats, people develop
defenses against this never-ending onslaught. They throw up
a wall or a "radar defense" that goes into action the minute
they smell a "pitch" or a sales job. Don't blame them. We
all do it!

So how can you get around this psychological wall against
the constant sales and marketing messages? Well, the answer
does NOT lie in hitting people with more frequent and
obnoxious advertising or sly, sneaky tactics. You might get
them to trust you for a minute, but it will backfire in the
long run.

You must do two things instead:

1. First, you must establish credibility for yourself and
your business as an expert.

2. Second, you must reduce their fears about doing business
with you.

Doing these two things will get you past their defenses and
allow you the opportunity to persuade them to buy your
product.

So how do you accomplish these two "simple" things? What
will win someone's attention, raise your credibility, and
lower their fear factor all at the same time? The one-word
answer really applies to most everyone.

Trust!

If a seller can get behind your defenses with information
which makes you trust them, then that credibility will carry
over into a sale much of the time.

How can you get this credibility?

Well, take this next fact as online marketing "gospel," for
many people have proven its effectiveness.

Fact: Publishing and promoting with free articles gives you
one of the most powerful opportunities available to tip the
buyer's credibility scale in your favor.

How can we prove this works? Quite easily actually. Take a
break from reading this and go check out a newspaper or
magazine for a minute.

Which do you trust more, the ads or the articles? Most
people will choose the articles hands down. Why? Because
the articles don't try to "sell" you anything. Instead, they
hand out useful information for educational or other
practical purposes.

Most of us grew up in a culture which says we can believe
and "trust" what appears in the standard "news" or
"information" format. In other words, if it appears in
print, then we can believe and trust the author.

So go ahead! Use this lifetime of conditioning to your
advantage in selling your products and services!

Very few things will create an atmosphere of trust and
confidence in people as reading one of your articles on a
subject that greatly interests them. It shows you know your
business. It also demonstrates you will do more than just
try to sell them something.

Publishing articles literally lets you fly under their
advertising "radar defenses."

So remember these points when deciding whether or not to use
articles to promote your business:

1. Few things create as much trust and confidence in the
minds of potential customers as reading an article you wrote
on a subject which specifically and intensely interests
them.

2. Articles establish credibility quickly because, right or
wrong, we've all been trained to trust the "news."

3. An article, or series of articles, will differentiate you
from the competition, who bombard people with nothing but
sales messages.

4. Providing content-rich, non-sales-oriented articles will
also help build and solidify your relationship with existing
customers so they give you repeat business.

----

Jim Edwards is a syndicated newspaper columnist and the co-
author of an amazing new ebook, "Turn Words Into Traffic,"
that will teach you how to use free articles to quickly
drive thousands of targeted visitors to your website or
affiliate link!
Click Here ==>http
://hop.clickbank.net/?richidiot/ezarticles


-=-=-==-=-=-=-==-=-=-=-=-=-=-=-=-=-=-=-
Need MORE TRAFFIC to your website or affiliate links?
"Turn Words Into Traffic" reveals the secrets for using
FREE articles to drive Thousands of NEW visitors to your
website or affiliate links... without spending a dime on
advertising! Click Here>
http://hop.clickbank.net/?richidiot/ezarticles

-=-=-==-=-=-=-==-=-=-=-=-=-=-=-=-=-=-=-

Uncle Sam Cracks Down Online!

- by Jim Edwards

(c) Jim Edwards - All Rights reserved
-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-

In a move that rocked the online world and left many
Internet marketers shaking in their boots, the Federal
Trade Commission (FTC) initiated a sweeping crackdown on
what they termed "Internet Scammers" and "Deceptive
Spammers."

The FTC, along with state and federal officials, filed
numerous criminal and civil law enforcement actions and
froze the corporate and personal assets of some defendants.

According to the FTC, they went after a wide array of
deceptive schemes and illegal scams including auction
fraud, illegal sale of controlled substances, bogus
business opportunities, deceptive money-making scams,
illegal advance-fee credit card offers, and identity theft.

In other words, Uncle Sam gave notice that people can no
longer treat the Internet like the Wild, Wild West!

I welcome this long overdue crackdown on Internet
evildoers.

For years, honest business owners suffered because Internet
scammers caused consumer fear and reluctance to conduct
business online.

As the government cleans up the back alleys of the
Internet, consumer confidence will rise and sales will
increase.

However, as with any crusade to bring about law and order,
innocent businesses stand a real chance of getting caught
in the crossfire.

Let's face it, if you get named in a lawsuit by the
government - even if you're innocent -you'll still lose a
lot of time, energy, emotion, and money defending yourself.

If you operate any business online, or plan to set one up,
the following guidelines should help you avoid problems.

** Always Tell The Truth

Actually, this basic lesson from your Mom ranks the best
way to avoid all kinds of trouble! "The truth shall set you
free" ranks just as appropriate in the online world as in
the offline world.

In fact, in the light of recent events, the truth might
actually keep you out of jail!


** Avoid Outrageous Claims

Don't make outrageous claims you can't substantiate.

A big difference exists between good copywriting
(salesmanship in print) and making claims that no sane
person, or at least the average person, could ever achieve.


It's one thing to tell people you can show them "how to get
thousands of hits to their website." It's quite another to
say you will "show them how to get 10,000 hits to their
website by tomorrow and make $15,000 this weekend."


** Turn the Tables

Look at what your business promises and actually delivers
from the standpoint of a consumer.

Would you feel happy or sad once you did business with
yourself?

Would you feel like you got your money's worth, or would
you feel like you'd been held up at gunpoint in the middle
of the night in the mini-mart parking lot?

Your gut answer to that question will go a long way toward
keeping you out of trouble with the government.

Sort of funny how the "Golden Rule" of "do unto others as
you would have them do unto you" keeps cropping up in life
as a way to consistently avoid trouble and heartache.


===============
Jim Edwards and Bruce Safran are co-creators of
"The Online Marketer's & Website Owner's
Legal Information Clinic" -- the authoritative guide to
protecting yourself and your website against needless
harassment, lawsuits, and other legal problems.

"Discover The TRUTH About Why the FTC or other Law
Enforcement Agencies will "Raid" your Internet Business...
and What YOU Can Do To Prevent It!"
Click Here =>http://
www.weblawclinic.com/a/a.cgi?richidiot

15 Reasons to Become an Affiliate Marketer

- by Rosalind Gardner

© 2004 Rosalind Gardner - All Rights reserved
-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-

There are HUGE benefits to promoting affiliate programs
with your own home-based Internet business, and I've come
up with a list of 15 great reasons to become an affiliate
marketer.

Let's look at each reason separately:


1. No Production Costs - The cost to develop and produce a
new product is prohibitive for almost anyone who wants to
start a home-based business. With affiliate programs,
production costs aren't an issue. The product has been
developed and proven - all on the merchant's nickel.

2. Low Cost Set-up - Compared with building a brick and
mortar store, starting a home-based Internet business is
relatively cheap. You probably already have a desk,
Internet-connected computer and word-processing software,
which is all the equipment you may need.

3. No Fees for Joining or Licenses to Buy - I often
compare doing business as an affiliate, with distributing a
line of products in the real world. The biggest difference
is that the distributor must often pay for a license to
distribute products within a limited geographic region.
Affiliate programs, on the other hand, are usually free to
join, and geographic market reach is limited only by the
affiliate's ability to promote his web site.

4. Choose From Thousands of Products and Services - What
isn't sold online? That list must be shorter than the one
describing all that IS sold online. There are thousands and
thousands of affiliate programs selling every product under
the sun. That makes it easy to find products related to
your current or planned web site.

5. No Sales Experience Needed - When I started my affiliate
business, I had absolutely no sales experience. That wasn't
a problem, however. The companies I affiliated with
provided excellent marketing material. Using their sales
copy, I was able to get my first affiliate site up in less
than a day.

6. No Employees - The largest expense of most businesses is
employee salaries. Although there might be times when you
need or want someone to work for you as an affiliate, it's
doubtful you'll ever have to worry about hiring full or
part-time employees. When you have a project you want to
hire out, it is easy to find specialists in every computer-
related field who can work for you from the comfort of
THEIR own homes. You pay only for the project, and never
have to worry about ongoing employee-related benefits and
deductions.

7. No Expensive Merchant Accounts Needed - Setting up a
merchant account for any business is a time-consuming and
costly business. It's even more tedious for Internet
businesses. However, merchant accounts aren't a concern
when you're an affiliate. The merchant bears that cost and
handles all processing of payments. You never have to lose
sleep over potential chargebacks, fraud or losing your
merchant account when you're an affiliate.

8. No Inventory to Carry - Even if you live in a small one-
bedroom apartment, as an affiliate you can sell large items
without storage concerns.

9. No Order-Processing - Forget the problems associated
with collecting and storing names, addresses, credit card
numbers, etc. The merchant does all that!

10. No Product Shipping - The cost and hassle to prepare
and ship products to customers worldwide could be
staggering. Affiliates never have to worry about packaging
supplies or postal rates.

11. No Customer Service Concerns - Do you hate the prospect
of dealing with nasty people or customer complaints? Don't
worry about it! The merchant handles the snivelers.

12. Make Money While You Sleep - What other business allows
you as a sole proprietor to keep your doors open and keep
making money even when you take breaks or after you go home
for the night?

13. The World at Your Doorstep - The Internet is the
world's largest marketplace. You can drive more visitors to
your online store in a day, than many small-town merchants
sees in his or her brick and mortar business in a year.

14. Minimal Risk - The product you chose isn't making
money? Dump it. Take down your links and promote another!
It's that easy. There are no long-term contracts binding
you to products that don't sell.

15. High Income Potential - If you have a job, your salary
or hourly wage is probably pre-determined. Maybe there's
not much, other than working overtime, that you can do to
increase your income. With your own affiliate business on
the Internet your income potential is limited only by your
desire, effort and imagination.

There you have them - all the good reasons to start your
own online affiliate marketing business. Start today and
benefit from this incredibly simple, cost-effective
business opportunity known as affiliate marketing. The time
is right, and the time is now.


--
Article excerpted from Rosalind Gardner's "Super Affiliate
Handbook: How I Made $436,797 Last Year Selling Other
People's Products Online". Rosalind is the 'Net's most
recognized expert on successful online selling as an
affiliate marketer.

Visit her site at:
http://
hop.clickbank.net/?richidiot/affbprint